McCain Talking Points
The Hiller Instinct: McCain Talking Points
McCain, for example, should fill in some of the blanks Palin's speech left out. He should specify some of his plans for Social Security, Medicare, the debt and the deficit, without being boring.
Speaking more about the economy and less about the war would broaden his appeal to undecided voters. If there's one thing America knows about McCain, it's that he was a P.O.W. in Vietnam. He can mention it, but he shouldn't mention it too much, because he's getting close to overplaying his P.O.W. card.
"You know the difference between a hockey mom and a pit bull?" Palin asked. "Lipstick."
Sarah Palin proved she has some bite, and McCain should give her a long leash. He should be the lead dog--not the attack dog--pointing to where he wants to go, and where he wants to take the nation.
Finally, McCain should take a chance...or, more precisely, another chance. He rolled the dice with Palin, and tonight he should roll them again. His speech should include some big news: a real way to cut spending, or balance the budget, or bring the soldiers home. The biggest news, which I don't expect, is a hint he'll run for just one term.
McCain's biggest challenge tonight is to defy biology. The biggest rap against him is that he's old, but that doesn't mean he can't have a youthful spirit, or be young at heart. No one questions his experience, but some do doubt his relevancy. Tonight, McCain must not only reach across party lines, but across generations.
I'm Andy Hiller, and that's my instinct.
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