Special Report: What would Jackie do?

She was the most photographed woman in the world: adored for her style, her beauty and her picture-perfect family. She always knew the right thing to do: a woman everyone would like to get a little advice from - right?

Shelly Branch "What would Jackie do?"
This sort of became a running theme with my girlfriends and myself. What would Jackie do?

And now this new book offers advice author Shelly Branch thinks Jackie would have given-- if you'd been lucky enough to ask her.

Jackie on fashion and style:

Jackie was famous for fashion but her biggest style secret: bargain shopping:

Shelly Branch "What would Jackie do?"
She loved a bargain more than anyone.

"Would Jackie use a consignment shop?" You bet

Shelly Branch "what would Jackie do?"
She might buy a lavish outfit but after a few years she would consign it. It was a way to fund new purchases.

Designers did everything they could to get her to wear their fashions - but most of the time she stuck to a few stylish staples.

Would Jackie wear the latest trend? Not always...

Shelly Branch "What would Jackie do?"
She was very good at figuring out what looked good on her own body

Jackie on home decor:

From the White House...to park avenue...to Martha's Vineyard: Jackie did a lot of decorating.

"Would Jackie buy all new things to furnish a room"? Oh no.

Shelly Branch "What would Jackie do?"
Jackie was definitely a big believer in recycling

Jackie was known for moving old pieces around from room to room make it seem new. And in this age of catalog shopping - she would never tear out a page and copy a whole look:

Her places always showed her personality.

Shelly Branch "What would Jackie do?"
She wanted things that reflected her life style,

Jackie on raising kids:

Jackie lived a life of luxury and privilege - and of course so did her children but "would Jackie spoil her kids?" Never:

Shelly Branch "What would Jackie do?"
She had them pick one gift at Christmas time so as not to be spoiled and bratty.

And what about when it's time for your child to say "I-do"

"Would Jackie meddle?" Absolutely not.

Jackie let daughter Caroline pick out every detail of her cape cod wedding.

Shelly Branch "what would Jackie do?"
Her mother was very intent on having a very grand affair with a very puffy overdone wedding gown, which Jackie hated.

Her life was so public - many of us feel like we knew her. As for someone who did- brother-in-law Ted seems to think he knows *what Jackie would do* if she saw this book--smile.

Ted Kennedy
It's the nicest compliment really to want to be like somebody!

Branch tells us many of Jackie's friends believe she would approve of the book's advice.

What would Jackie do? An inspired guide to distinctive living
Shelly branch - Author
Sue Callaway - Author

Penguin Books