Face-scanning technology sends catered coupons
UNDATED (NBC) -- New face-scanning technology could recognize you when you walk in to a store or restaurant and then link you to a personalized deal.
"Minority report" wasn't too far off.
A new app could soon start sending you deals to your favorite restaurants and stores -- just by scanning your face.
It's called "Facedeals."
Here's how it works -- when users of the app walk into a store, a camera scans their face.
Facial recognition software then matches that scan with the person's Facebook profile.
And a coupon gets sent to that person's smartphone, based on their online interests.
“People are checking in using facebook and foursquare already. We're just making it more intuitive for them to check in,” said Tim McMullen.
Tim Mcmullen is the CEO of "Red Pepper" - the company developing the "Facedeal" app.
“The platform's being developed to being as secure as any other platform you'd give information to,” said McMullen.
Security measures include the use of a "double-opt-in" system. This means you have to confirm your consent a multiple times. In addition, you grant the application access to your Facebook profile.
What do people think of the face scanning deal-maker?
"It’s not something I’d opt into and even if I were to, it's not something I’d want to get out of the blue. It's an invasion of privacy more so than anything else,” said Michael Kim, a native of London, UK.
"That's what Facebook is for. It's for people to know. It's the social network. So, I've got it there for a reason. Evidently I’ve got it there for people to know. I think I would enjoy that very much,” said Deez Warren of Cleveland, Ohio.
"There’s always safety concerns with any social network we have,” said Sherry Peoples of Las Vegas, NV.
"I think that's way too high tech for someone like me. I think if it was printed somewhere or email, I might print it out and take it with me. But if it's something scanning my face, I might be a little intimidated and walk away,” said Nicole Dalven, a New York City native.
"Facedeals" is not affiliated with Facebook.
"Red Pepper" said they are still testing the product and seeking funding before the app will become available to the public.